Think of how you perceive the sounds of the world. Imagine yourself walking around a big city… To your left, cars and bicycles pass you by; beneath you, a train decelerates reaching its destination; the giggly couple behind you heads towards the cafe to your right and you grow closer to the street artists playing their instruments straight up ahead. Your ears are your best spatial sensor because they capture sound coming from all directions, where even your sight can’t reach.

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Stereo allows you to place objects from left, center and right, as clear as sight. Immersive audio introduces the 3rd dimension, where you identify sound coming from above, from below, from every direction, without limitations - listening in your headphones, home theater, soundbar, or in a professional studio. Immersive audio takes your world from plane to spherical.